Trump Media and Technology Group, the endeavor headed by former Congressman and bovine pest Devin Nunes, has laid off six people–about 25% of the company’s reported 25-person workforce–including the chief technology officer, Bloomberg reports. Founded in 2021, TMTG reportedly loses its third Chief Technology Officer, William “BJ” Lawson as usage of Truth Social drops: the platform had fewer than six million visits in February, down from a peak of 11.5 million in August.
TMTG runs Truth Social, Trump’s failing Twitter ripoff, and is likely cutting staff in preparation for its planned merger with Digitial World Acquisition Corp., a special purpose acquisition company whose members have yet to authorize the investment. The merger would inject millions into the platform–and into the Trumps’ pockets–but the advertising sales model for the site has failed to generate expected funds because the Trump brand is toxic.