Welcome to Build-A-Bear: After Dark, a new line from retailer of teddy bears and other plush toys aimed at the adult market… because something in their market research found that when you say adult, you think customized teddy bear.
The bears feature such playful messages as “It’s Wine O’Clock” to the potentially ominous “I Want To Take You Out.” “Who said stuffed animals were just for the kids? Why should they get to have all the fun? The Build-A-Bear stuffed animal gift collection has something for everyone — including stuffed animals for adults who are just kids at heart,” a promo on the site reads.
Visitors to the website should note that these options conveniently are introduced just in time for Valentine’s Day. The company has not announced if it will expand the After Dark options to include a Build-A-Bear option for hairy gay men, or options for a Bondage-A-Bear for more adventurous couples.