Women belong in the kitchen.
— Burger King (@BurgerKingUK) March 8, 2021
Yeah, that’s how it started. It’s a pretty bad joke meant to introduce their culinary educational scholarship opportunities for women Burger King employees in the UK.
We are proud to be launching a new scholarship programme which will help female Burger King employees pursue their culinary dreams!
— Burger King (@BurgerKingUK) March 8, 2021
This attempt at being provocative might’ve gone a lot smoother if they had put the first two tweets together and joined them with an ellipses. Definitely would’ve gone much, much smoother if they had just left it out altogether. But they had to have it their way.